After wide-ranging discussions with many of its readers and advertisers, Baird Publications has decided it can serve them much better and more cost effectively by merging its long established Work Boat World and Ships and Shipping magazines and more closely aligning the resulting new magazine with their rapidly developing www.bairdmaritime.com website.
"Our readers will, from the July 2011 issue, be able to obtain their daily maritime news from the www.bairdmaritime.com website and their detailed vessel reviews, columns, company profiles and surveys from the upgraded and expanded magazine, to also be called Baird Maritime. Like the website, the magazine will cover the entire global maritime market very comprehensively", Editor-in-Chief Neil Baird explained.
"Many of our advertisers are now selling their products and services to all sectors of the maritime market. For example, engine manufacturers who supply to anything from tugs and trawlers to tankers. The same applies to just about every kind of supplier to the global maritime industry from gearboxes to paints and lubricants.
"Our integrated Baird Maritime magazine and website provide advertisers with a highly effective, economical and wide ranging facility. It provides all encompassing reach to the largest available group of maritime professionals who make purchasing decisions," Mr Baird said.
"My Baird Maritime crew looks forward to helping advertisers to reach the global maritime industry more effectively and economically than ever before. We are very excited by this development. We trust they will be too," Mr Baird concluded.
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