Power Equipment expands into NZ market

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Yanmar, Japan, has appointed Melbourne-based Power Equipment as the sole authorised distributor of Yanmar marine and industrial diesel engines in New Zealand.

By volume, Yanmar claims to be the top selling brand of diesel engine sold in Australia, regardless of size or application.

"A change of authorised distributors in a market as significant as New Zealand is not taken lightly," Allan Foster, Managing Director of Power Equipment said.

"While we see our new appointment as a huge opportunity, it also comes with significant commitment from everyone at Power Equipment to deliver exceptional product support to our New Zealand customers.  We have the people and the proven systems in place to achieve this."

In addition to the distribution of the Yanmar brand in New Zealand, Power Equipment has also secured the New Zealand distribution rights to several brands already handled by Power Equipment in Australia. These include the new JCB industrial engines, Yanmar-powered MASE diesel marine generators range and Gori high quality folding sailboat propellers.

To facilitate the move into the New Zealand market, Power Equipment has purchased the Auckland-based company Whiting Power Systems, (WPS) as well as all of the relevant stock and assets from the prior New Zealand distributor, Power and Marine. Additionally, all the relevant Power and Marine staff have been transferred into the new entity.

WPS will continue to trade as they have done at both the retail and wholesale levels.  WPS will assume the distribution function of both the Yanmar and JCB brands with warehousing, dealer appointments, service, parts and technical support all coming under the WPS umbrella. Further, WPS will assist in supporting select markets in the South Pacific with sales and support of the Yanmar products.

The Yanmar range of diesel engines covers both the marine and industrial sectors.  The purpose built Yanmar marine engine range begins with the 9.1mhp single cylinder GM/YM series engine with the biggest production engine being the Yanmar 6AY series which develops 940mhp. The industrial engine range covers applications as diverse as power generation, pumping and a multitude of commercial plant functions.

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